I've watched countless local businesses struggle to appear in Google search results, even when they offer amazing prod ...

Local SEO is crucial for businesses aiming to stand out in their communities. This article presents effective website ...

SEO has changed dramatically in recent years, shifting focus from keyword stuffing and backlinks to prioritizing trust, relevance and user experience—especially on a local level. With the rise of AI, ...

New York native and nomad by choice—Emily is a marketing & PR pro, now the founder of the award-winning R Public Relations, New York. Marketing and public relations (PR) help ensure a business can ...

Our 5th annual State of SEO report shows how marketers scale content, adopt AI & strengthen authority to sustain results in ...

A study of 8.7M Google results finds review engagement correlates strongest with Local Pack visibility, with tactics varying by industry. A Yext study finds common SEO advice doesn't work for every ...

Search Engine Land » SEO, PPC & AIO Guides » Local SEO audit guide: How to improve local rankings Share A local SEO audit is an investigation into how a local business is performing across a variety ...

According to Google statistics, 88% of consumers who conduct a local search on their smartphone visit a related business within a week. That means if your business isn’t showing up on Google Maps, you ...