MediaPost's Agency of the Year Awards celebrate the agencies that were able to rise above the rest over the past year — the companies, clients, suppliers and executives that represented the best ...

Reardon was in the role for about a year and a half. For now his duties will be taken on by Will Swayne, who continues as ...

That which we call GroupM - or "WPP Media," for that matter - by any other name would yield as much equity, right?

BrightEdge identifies patterns marketers should consider when developing content strategies and ad campaigns, and key factors ...

The agency veteran succeeds Marla Kaplowitz, who is departing at the end of May after leading the group for eight years.

Google confirmed Thursday to MediaPost that it ran a limited experiment with a few publishers serving ads in chatbots before ...

Two Republican lawmakers on Thursday introduced legislation that would require app distributors like Google and Apple to ...

With sales down and trade war swirling, the company elevates its CMO and splits key leadership roles in a bid to win back ...

In an effort to dispel brand concerns over their intellectual property being illegally stolen on its ecommerce platform, ...

AI enables Google to infer much more about what consumers want through advances in natural language processing - with better ...

Google has reached a "settlement in principle" with users who brought a class-action privacy complaint over real-time bidding ...

AI, online ad serving, media buying, and search require a substantial amount of energy that companies have been trying to ...